"The first bottle is sold by the designer, the second by the winemaker"
Creating a label is telling a story, sharing an experience, transporting ourselves to a new world that we have invented.
One of the most frequently asked questions we hear from customers is:
"When I print a label, why doesn't the color look the same as it does on my monitor?" or "Can you please follow the colors that I see on my Acrobat Reader?".
So what determines the difference between the label I see on the screen and the printed one? Let's find out through this article.